8 Marketing Mistakes by Wineries

If the number one priority for Wineries is producing quality wine, the number two priority should be to sell that wine. “On-line” Shops and Cellar-doors are getting more and more attention and while the quality of Winery websites has improved dramatically over the past few years there is still room for improvement. To assist wineries … Read more

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It’s Time to Retire the 100 Point Wine Rating System

“If it ain’t broke, don’t fix it” is a phrase attributed to Bert Lance, Director of the Office of Management and Budget, under US President Jimmy Carter. Wise words, indeed, but a sentiment that cannot be applied to the 100 point wine rating system introduced by Robert Parker circa 1983. Here is a system surely … Read more

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Prosecco – The Facts & The “Alternative Facts”

An article by M T Wineglass [Warning: My friend Philippe de Bouteille has stated that “the article is a little dry (no pun intended)” so I recommend you read it while drinking a glass of Prosecco, perhaps from King Valley, Victoria!] Australia is attempting to negotiate a Trade Deal with the European Union (EU). Part … Read more

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LEARN ABOUT AUSTRALIAN WINE

Presented by Wine Australia, you can now download 25 programmes on Australian Wine – ALL FOR FREE.   The 25 programmes are split into 3 Key categories Australian Varieties Australian Regions Topical Cabernet Sauvignon & blends Adelaide Hills Introduction to wine Chardonnay Barossa Foundations of Australian wine Grenache & blends Clare Valley Australian sparkling wine … Read more

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